Senior insight strategist




Brand & Comms, Branding, Consumer / FMCG, Qualitative, Strategy


£45,000 to £58,000 Per Annum





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Senior Insight Strategist

A boutique strategy and innovation consultancy made up of strategists, insight specialists, and brand experts. London based, with a focus on international work.

They unlock and accelerate value creation for their clients through a philosophy of organic growth: reimagining existing businesses, brands, categories, and products in fresh and transformative ways.

Clients include Ferrero, Essity, Freudenberg, Colgate-Palmolive, and Luxottica and also work with different kinds of clients, including startups and B2B organisations.

Exceptional client longevity, a great reputation for transformative thinking, and a firm focus on ‘outcomes, not outputs’.

Their business is growing and they are seeking a new team member who can combine two complementary disciplines: insight and strategy.


Senior Insight Strategist role

6-7 years’ experience to expand and deliver consumer insight and foresight work, whilst growing his/her expertise in strategy and innovation.

The ideal candidate would have experience in both consumer research, and brand/innovation strategy.


? 4-5 years’ experience in a market research role, blending qualitative and quantitative research, including data management and with the confidence to commission, manage and interpret new market research processes to a high standard.

? 2-3 years’ experience working in a capacity adjacent to research. This could consist of time at an innovation agency, brand consultancy, advertising, digital, or other form of strategic agency.

? Experience setting up, managing and delivering international qualitative research in early-stage projects, and in conducting and/or handling ethnographic research and cultural studies

? Experience handling quantitative research and customer data, or at the very least fundamental numeracy skills and a passion for making data speak through clear and compelling narratives

? Familiarity with insight and the capacity to turn insight into a cohesive, sound and inspiring strategy / strategic recommendation

? Experience with, and enthusiasm for brand strategy

? A background in delivering projects and getting work ‘over the line’

? A strong commercial awareness and an ability to think about the business issues underlying creative challenges

? Idea-generation skills combined with an ability to inspire and engage others

? Understanding of recent developments in the innovation space

? Experience in contributions to business development, e.g. pitching and proposal-writing

? Confident language skills: mother tongue or equivalent in all forms of English communication

? Dynamism: being comfortable working in a fast-paced environment

? A self-motivated attitude, and happy working in a small team.


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